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Posted at November 21st, 2009 by Sheri

I have been ogling these knitted donuts at trade shows for several years. Until very recently, the company did not offer any retail packaging, and our stores are not exactly look-but-don’t-touch sorts of places. Beautiful handmade toys sitting unprotected on a shelf is not usually a recipe for success. I was thrilled when I heard that these donuts were now available with boxes, and we decided to include them in our annual catalog.
When the sample arrived at our office for the photo shoot, everyone was so impressed by the quality, the softness and the attention to detail. But even more interesting was the response of the children visiting our office. Over the couple of weeks that we had these sitting out, we had visits from five children ranging in age from 16 months to 7 years old. Without fail, every single one was drawn to these like a magnet. The toddlers loved the tactile experience of holding the donuts and touching the frosting details. The preschooler loved offering one to every person in the office, stacking them up and knocking them down. The school-age kids embraced the make-believe potential while also admiring the cleverness of the designs and the beauty of the craftsmanship.
In other words, this is a great gift that will hold kids’ attention for many years. The donut set comes with 5 donuts and is today’s giveaway. enter to win.
Posted in Toys | No Comments »
Posted at November 20th, 2009 by Sheri

I wish there were less gender discrimination in toys. Toy manufacturers have little choice but to gear their packaging designs and marketing towards specific genders when the product warrants it, but that means it’s up to parents to keep an open mind.
My son is only 16 months old, but he’s already far more obsessed with trucks than either of my daughters ever were. But he also LOVES their dolls, and will tote around a Corolle Calin for hours, cuddling it and pushing it in a doll stroller. Would we know this if he didn’t have two older sisters? I’m pretty sure I would have bought him a doll anyway. Because I’m a modern, open-minded mom.
Case in point: I never played with dolls as a kid. I thought they were dumb. When my daughters both fell hard for American Girl dolls, I didn’t stand in their way. See? Open minded. Equal opportunity (even for toys we don’t sell).
What’s up with the gender preferences anyway? I googled “why do boys like trucks?” and the first result was a fascinating blog posting on the Psychology Today website. In contrast to the long-standing assumption that boys and girls are socialized to prefer specific types of toys, scientists have now found that monkeys show similar gender-based preferences for toys. Boy monkeys like trucks and girl monkeys like dolls.
Fine, maybe the monkeys didn’t have open-minded moms (or big sisters). My son likes dolls AND trucks, and that’s fine.
But what if he wants to wear a dress?
A couple of years ago, when my oldest was in kindergarten, she had a playdate with a little boy in her class. She put on a fairy dress and her playmate found a ball gown. He pulled on the dress, and my daughter laughed and said, “what are you doing? Boys aren’t supposed to wear dresses.” I was quick to admonish her and encouraged the boy to feel free to wear anything he liked. And he did, frolicking around in the gown and having a grand old time while my daughter eyed him suspiciously, but kept her mouth shut.
It was my first inkling that being open-minded is slightly more complex with boys than it is with girls. Had the playdate scenario been reversed, and my daughter had wanted to don a pirate costume, no one would have batted an eye.
So what if my son wants to wear a dress? I’ll probably reach for the camera. But my husband might not think it’s cute. Or he might. If he’s open-minded.
Open-mindedness does get harder as kids become more tuned in to the cultural gender expectations. Give an 8 year old girl a Bionicle and she’ll probably think you handed her the wrong package. Give an 8 year old boy a Friendship Bracelet kit, and he’ll wonder what you were thinking. But there are plenty of toys in the middle of the road, great toys that can, with a little help, cross the gender barrier and be wonderful and engaging. As we are making our product recommendations this year, and as you are doing your shopping, let’s all look for those items, be open-minded and buy the things you think your kids will enjoy - regardless of what color scheme is on the package.
Posted in Toys | 1 Comment »
Posted at November 20th, 2009 by Sheri

I hadn’t heard of Bruder trucks until we were opening Magic Beans. At Toy Fair that first year, I was introduced to the brand and learned that these were THE trucks to sell. I still remember watching in awe as they demonstrated the Fire Truck, with its working water hose. The attention to detail is just amazing.
On the Bruder website, I found a series of wonderful videos - about the company’s history, about their high-tech manufacturing process, about how they recycle, and about their logistics. If you’re curious about these sorts of things (or is it just me?), you should watch.
Writing about Bruder got me thinking about gender and toys, and I’ve put all that into a separate post, but suffice to say that most kids really love these trucks. It’s just that some boys I’ve met really, really, really love them. In any case, enter to win.
Posted in Toys | No Comments »
Posted at November 18th, 2009 by Sheri

The first time I wrote about Magna-Tiles in 2007, I called them one of “the best kept secrets in the world of toys.” These days, the word is out and we can hardly keep these in stock. But the clear Magna-Tiles are always much more popular than the solid ones. I was on that bandwagon too - at first. The clear sets are beautiful, with vibrant, translucent tiles soaked in modern hues. The solid tiles are far less visually interesting, and the color combinations can be a little bizarre. But here’s the new best kept secret about Magna-Tiles: the solid tiles are better for three-dimensional building.
Some people have scoffed at this, but I know it is true. We have the clear tiles at home, and my parents have a set of the solid ones. At my parents’ house, my kids build massive structures, tall and stable. At home, they try to replicate those feats of engineering, but the clear blocks collapse before they reach the top, so they default to less ambitious plans or two-dimensional designs. Both sets are great fun, but the solids are just more, well, solid.
Today’s giveaway is a 100 piece set of solid Magna-Tiles. Enter to win.
Posted in Building Toys | No Comments »
Posted at November 16th, 2009 by Sheri

There isn’t a lot to say about the Tripp Trapp that I haven’t already said at some point or other on this blog. But as we get closer to Thanksgiving, we get a lot of grandparents asking about what they need to host their grandchildren for the holidays. My parents have used Tripp Trapp chairs for 5 years, beginning when my oldest daughter was 2. The Tripp Trapp was a perfect way to include her in family meals. That chair has been adjusted over and over again and has worked for various grandchildren ranging in age from 6 months to 7 years. It looks beautiful in their formal dining room, and is every bit as nice today as it was 5 years ago. To me, it is one of the most useful investments a grandparent can make. The design is timeless, the quality is outstanding and the functionality is unlimited.
Today’s giveaway is a Tripp Trapp chair. The timing is intentional - we want you to have your prize in time for the biggest family meal of the year. Enter to win.
Posted in Nursing & Feeding | 7 Comments »
Posted at November 14th, 2009 by Sheri

We’ve already covered my lack of innate talent for piano, but we haven’t even talked about the guitar. My musical mother (who you may recall plays the piano) is also a gifted guitarist. Early memories abound of singing “Blowin’ in the Wind” as she played beside me. In college, I decided it was high time to learn how to play. But as it turned out, I was even more inept at guitar than I was at piano. I decided to stick to singing.
But as a kid, I imagine I would have LOVED a toy guitar like the Woodstock Folk Guitar. Everything about my mother’s guitar fascinated me. The smooth, polished wood, the strings with different weights and textures, the tuning pegs, cool to the touch and indented for my fingers. The smell of the forest. But especially the hole. The dark hole that magically reverberated the sound of the strings and transformed it into music. Until I covered it with my hand or dropped something inside. A guitar is a full-on sensory experience. The Woodstock Folk Guitar loses none of that in the translation to child-size.
The Woodstock Folk Guitar is today’s giveaway. Enter to win.
Posted in Toys | No Comments »
Posted at November 13th, 2009 by Sheri

It’s my job to look at a product and know whether or not it will sell. But the truth is, I’m not an oracle. Most of the time, I have a strong inclination one way or another, but it’s rare that I see something and know unquestionably that it will be a success. Follow Me Fred was one of those products. I saw the prototype and knew right away to order a bunch. Trust me, it wasn’t hard.
First time parents are always eager for their babies to crawl (by the second or third time around, you appreciate the lack of mobility a little more. And by you, I mean me). Anything that encourages babies to get moving is a tempting prospect. Fred is especially engaging, with his bright colors, friendly face and rewarding sounds and light. He also has a unique accordion-shaped body that can be bent, so Fred chases his tail (better for babies who don’t move so much) or set straight so he frolics in a straight line (good for crawling babies who like to chase). This year, Tiny Love also introduced Follow Me Fiona as part of their new pink product line. In case you’re wondering, Fred does have an off switch (a prerequisite for any electronic toy in my house).
Follow Me Fred (or Fiona - take your pick) is today’s giveaway. Enter to win.
Posted in Active Toys | No Comments »
Posted at November 13th, 2009 by Sheri

We are pleased to announce that we’ve signed a lease to open our fourth location. The newest Magic Beans outpost will be in Cambridge, MA in Huron Village, an eclectic, charming neighborhood known for its family-friendliness and unique, locally-owned shops.
We will be taking the space that was previously occupied by the venerable Henry Bear’s Park (another toy store) for more than 30 years. Big shoes to fill.
We were not in the market for a new location, truth be told. Everyone likes to tell us that our business is “recession-proof.” People are always having babies, they say. Welcome to 2009. Having babies, yes. Shopping? Not necessarily.
Nonetheless, when opportunities present themselves, we try to be open-minded. Sure enough, we were surprised by how much we liked the sunny storefront, and the parade of strollers passing outside the window didn’t hurt either. The landlord, himself a local business owner, impressed us with his commitment to the community and his careful oversight of the tenant mix. Plus, we’re HUGE fans of Full Moon, a well-known family-oriented restaurant that is so kid-friendly, they even have a play space. Located across the street?! That’s our kind of neighbor.
So we took the plunge. We saw the space for the first time in mid-October. We signed our lease in the first week of November. We’re trying to open our doors by the first week in December. It will be a whirlwind.
Tags: cambridge, news Posted in Local: Boston | No Comments »
Posted at November 11th, 2009 by Sheri
The Corolle booth at Toy Fair is my husband’s favorite stop each year. Not because he likes to play with dolls, but because he likes French champagne (and really, who doesn’t?). It’s become an annual tradition for him to lounge at a table, happily sipping champagne while I (usually either pregnant or breastfeeding) circulate through the product displays choosing dolls, outfits and accessories for the coming year. It’s a good year when I get to drink, but even when I don’t, the soft vanilla scent that is the trademark of the Corolle product line is intoxicating enough.
Corolle Calin is part of the Mon Premier line, designed for babies 18 months and older. They have a silky vinyl head with eyes that open and close and a soft body that fits perfectly into the crook of a toddler’s arm. That vanilla scent is extremely mild (especially when you aren’t surrounded by it), and research has shown that it enhances concentration and provides an extra dimension of stimulation. Calin comes in a range of nationalities. Most of the dolls are dressed as girls, but there is also a boy doll available. Plus, the dolls are not anatomically correct, so an outfit change is all you need if the ultrasound says it’s a boy.
Calin is our 6th giveaway. Enter to win.
Posted in Dolls & Make Believe | No Comments »
Posted at November 9th, 2009 by Sheri
First of all, calm down. Yes, Maclaren is recalling one million strollers. And yes, some children have been injured by the strollers during the past 10 years. BUT. There are two very important things to keep in mind:
1. This is a voluntary recall - in spite of the injuries (and their frightening nature), the CPSC has not mandated that Maclaren (or any other company that makes similar products) do this recall. Why? Because the injuries have been due to errors in using the product. I’ll get to that in a minute.
2. If you have a Maclaren, there is nothing fundamentally wrong with your stroller. Again, like any other mechanical object, if you use it improperly, you risk injury. The hinge covers designed by Maclaren will eliminate any possibility of injury from misuse, but the stroller itself is fine and you can go on using it as soon as you’ve got the hinge covers in place.
After the media feeding frenzy got started this morning, I called Bahman Kia, Director of Maclaren USA to get the story straight from the source.
The media is reporting “dozens” of amputations. The CPSC has reports of 15 cases of injuries, 12 of which are fingertip amputations, and the rest are lacerations. In all cases, the injury occurred when the stroller was not locked into the open position, a child was placed in the stroller, and stuck his/her fingers into the hinge. “This is a risk with any stroller that uses the umbrella fold design,” Mr. Kia told me. “We are the first company that’s actually done something about it.
“This product has been in the market for 40 years and we stand behind it. It is fully compliant with all the regulatory requirements of the US, Europe, Japan and elsewhere. This is not a compliance issue, but it’s a mechanical product and operator issue can lead to problems. We realized there are so many possible finger trap opportunities when you open and close the product and if parents don’t read the warnings or the manuals, they’re more prone to getting a finger caught. So even though it is an operator issue, we, in cooperation with the CPSC, wanted to make sure that there is no way anyone can have this problem again. We are the first in the industry to do this. We want to take the lead because of our Zero Tolerance policy of safety issues.”
The law requires that consumers stop using the product and request a hinge cover from Maclaren. Mr. Kia stressed that these covers are already in stock and ready to ship out immediately. All registered Maclaren owners have been emailed about the recall and asked to respond if they’d like to receive the hinge covers. If you did not receive this email, the best way to request the hinge covers is at http:// maclaren.us/recall* - there’s also a FAQ section for consumers there.
Should parents be scared to use their Maclaren strollers after this? “Not at all,” Mr. Kia told me. “This is not that type of recall. It is a very simple, easy to install zipper cover. Just zip it on and off you go. ”
Read the complete CPSC Maclaren Recall announcement.
* That website is moving very slowly right now, due the inevitable spike in traffic, but give it a couple of hours and it should be caught up.
Tags: maclaren, Recalls, Strollers Posted in Baby, Recalls, Strollers | 7 Comments »
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