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  • Spilling The Beans - Insider's Guide to Baby Gear - Magic Beans

Day 22 – Britax Advocate CS

In March 2004, I was a little busy. We’d signed the lease on the store, started the build-out, and I was working on establishing accounts with all our key vendors. The store was due to open in July, and I was right on schedule. Which was good, because I was also nine months pregnant. During the business plan phase, I’d ... Read More »

Day 21 – Monte Luca Glider

This is a story that’s taken me almost 11 months to tell, mostly because the humiliation has just recently worn off. Almost. At the ABC Kids Expo this past September, I was in rough shape. I was barely 4 weeks post-partum and terribly sick with what we would later discover was Crohn’s Disease. I could barely walk around the vast ... Read More »

Day 20 – Uppa Baby Vista Stroller

We have a saying here at Magic Beans. “You can’t just wake up one morning and decide to design a stroller.” We’re all in favor of parent-entrepreneurs who see an opportunity to improve on a product, or create something entirely new to fill a void, but when it comes to strollers, we’re very wary. Strollers are complicated. Or at least, ... Read More »

Day 19 – Tiny Love Gift Pack

Life as a new mom is never an easy adjustment. It certainly wasn’t for me. I had a difficult delivery, a long healing process, and even though a baby who didn’t ever want to be put down. She wasn’t a fussy baby and she was a good eater and decent sleeper, so I never felt like I could legitimately complain, ... Read More »

Day 18 – Melissa & Doug Art Easel with Companion Set

I am an enormous fan of Melissa & Doug. Most parents are probably familiar with their products, as you’ll find them on the shelves of virtually any store that caters to kids. Over the years, I’ve had the chance to get to know Melissa, Doug and their amazing team. They are, of hundreds of amazing companies we work with, the ... Read More »

Day 17 – Go Gaga Slide Diaper Bag

To get the full story behind our relationship with Go Gaga and founder Jill Cartwright, you’ll have to go back to a post I wrote almost two years ago. At that time, the Slide was little more than a great idea. Jill was at the very beginning of her adventure. Now, two years later, I’m so proud of her success. ... Read More »

Day 16 – Valco Trimode Stroller

Way back, at the very beginning of Magic Beans, before the store was even open, I was working out of my kitchen. One day, the phone rang, and the voice on the other end asked if I’d ever considered trying Valco strollers in my store. I knew two things right off the bat. One, he had no idea he was ... Read More »

Day 15 – Britax Chaperone

There’s a lot to love about the new Chaperone car seat from Britax. Mostly, I’m just glad it exists. Britax has had a very hard time getting traction in the infant car seat category. For a while, they were really fixated on having a proprietary travel system, and it’s refreshing to see that they’ve finally designed a seat that they ... Read More »

Day 14 – BOB Revolution Stroller

Here’s some irony to start your day. With my first baby, I tried 12 different strollers before her first birthday. And I didn’t like any of them. I started Magic Beans to help parents avoid making the same mistakes I had made, and find the right stroller (or two) to fit their lifestyle – on the first try. With my ... Read More »