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Gift Guide:  8 great birthday presents for a fourth birthday

4 birthday cake

By age four, there’s one very easy shortcut to finding the perfect gift for your kid: just ask her! At this age, kids are pretty clear on what they like, whether it’s princesses, dinosaurs, superheroes, or baseball. Granted, your child may ask for something you’re not quite willing to give them (say, a pony or an iPad), but you can ... Read More »

Is it ever ok to lie to your kids?


  The best way to get folks talking on a Facebook page is to ask them a provocative question, and this morning, I knew this query from our friends at Big City Moms would be a conversation-starter: “What is one white lie you always tell your child?” There are a variety of reasons why parents might fudge the truth a little ... Read More »

August is National Breastfeeding Month! (And: did you know that you can breastfeed at our stores?)

world breastfeeding month

It should seem obvious that, given that we’re in the business of providing absolutely everything for babies, we totally support breastfeeding (and all feeding choices – babies gotta eat!). However, you’d be surprised at all the different places where moms have been told not to breastfeed their babies. As lactation counselor and blogger Amber Hinds writes, it’s useless and backwards ... Read More »

Old classic, new classic: The Nuna Mixx Stroller vs. the Bugaboo Cameleon Stroller


The stroller world is filled with both breakout stars and ever-constant icons. Nuna has debuted their brand new multi-terrain stroller – the Nuna Mixx – that has quickly risen to compete against some of the most coveted strollers like the Bugaboo Cameleon Stroller, the epitome of Dutch design. Since both brands do an impeccable job on design, efficiency, and style, I’ve ... Read More »

Aden & Anais introduces their new layette collection!

aden anais layette 2

SHOP ADEN + ANAIS LAYETTE Muslin fabric has a certain magic quality to it: blankets and clothing made from muslin start out simply soft, but then they move on to become something even more special. Blogger Julie Kieras describes this phenomenon at Happy Strong Home: “I love how the more I use these blankets and wash them, the softer and ... Read More »

Sun safety: look out for sunscreen ingredients, and cover up!

baby sunscreen

The Environmental Working Group (EWG) has released their ninth annual sunscreen guide, and the news isn’t good: Spray sunscreens can be inhaled, and they don’t cover skin completely. SPF values above 50+try to trick you into believing they’ll prevent sun damage. Don’t trust them. SPF protection tops out at 30 to 50. Oxybenzone can disrupt the hormone system.* Retinyl palmitate may trigger damage, ... Read More »

Why are newborn babies fussy at night?

fussy newborn

Over the past eleven years in the business, I’ve mainly given advice about baby gear: what stroller to buy? How do you tie your baby wrap? How do you create the perfect registry? But besides being a baby gear aficionado, I am also a father of three, so I have parenting advice to give, too. For instance: how do you ... Read More »