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Tag Archives: lego

The best birthday gifts of 2016: happy fourth birthday!

feed the woozle cooperative game birthday gift

Age four is an exciting year: kids at this age are on the runway to kindergarten, and they’re bursting with energy and creativity. They’re refining their social skills, learning to play games and share, and using their imagination to play out realistic and fanciful scenarios. If you’re shopping for your own four-year-old’s birthday, you probably already know what birthday gifts ... Read More »

LEGO Star Wars and more: the best gifts with bricks!

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Is there anything we can really say about the furor around Star Wars: The Force Awakens that hasn’t been said? The early reviews say it lives up to the hype – and even if it didn’t, nothing could possibly stop the marketing juggernaut that makes Star Wars toys some of the hottest gifts this year. And even without a new Star ... Read More »

Building & Construction Toys: Highlights from our Holiday Gift Guide

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Build it bigger! Stack it higher! Make it more complex! Construction toys give kids great practice with motor skills, and challenge their creativity. Add moving parts and problem-solving challenges, and you can take a simple play concept to the next level – marble runs and contraption-building sets add intriguing new elements for older kids. Before we even get started talking about ... Read More »

The best toys for birthday gifts: our blog editor’s picks!

calico critters custom

Is it just me, or have toys gotten so much cooler since we were kids? Sure, we have fond memories of our favorite licensed characters from Saturday morning TV shows, but the level of detail, quality, and clever design that goes into today’s toys is just mindblowing. Since I’ve been in the toy biz for over ten years now, I ... Read More »

Gift Guide:  8 great birthday presents for a fourth birthday

4 birthday cake

By age four, there’s one very easy shortcut to finding the perfect gift for your kid: just ask her! At this age, kids are pretty clear on what they like, whether it’s princesses, dinosaurs, superheroes, or baseball. Granted, your child may ask for something you’re not quite willing to give them (say, a pony or an iPad), but you can ... Read More »

How old is too old for toys? (Spoiler: there’s no such thing!)

too old for toys

In an era in which thousands of action figures are clearly manufactured just for grown-ups, adults film loving tributes to their toy collections, thousands of adults get gussied up in their finest superhero duds for comic and anime conventions, and Lego Master Builder is a real paid job, who could imagine that playtime was just for kids? As geek culture continues to ... Read More »

LEGO Mindstorms EV3: real science for kids… and grownups!

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As we touched on briefly in our last piece on LEGO, the LEGO company is already in the midst of harnessing the academic potential of their toys, and you can read exhaustive research and see endless educational activities at the LEGO Education website. When you get to the middle school and high school levels, the crown jewel of LEGO education ... Read More »