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Tag Archives: Toys

Building imagination: Our Top Ten Building Toys for this year’s holiday gifts

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Chances are, you’ve already heard how essential building play is to child development, and that material is very thoroughly covered elsewhere. So we’ll keep it simple: both boys and girls reap tremendous benefits from building play. The question is, what building toys will do the best job at getting their little brains humming and their creativity moving? It’s not hard ... Read More »

The Magic Beans Guide for Grandparents: Our Top 3 Tips

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Do you have a new grandchild on the way? Congratulations! Of course, kids have the same basic needs as they did when your children were little, but baby gear has changed a lot – there’s so much more of it, and it’s so much better! We hope this guide will help you navigate this exciting new world with less anxiety ... Read More »

Magic Beans on the Today Show

Well, we’re all still catching our breath around here from the excitement of this morning. Our friend Jamie Grayson, AKA The Baby Guy, made his debut on the Today Show with Ann Curry, talking about Cyber Monday deals and highlighting Magic Beans. I could try to play it cool, but what’s the point? It was completely awesome. Our website even ... Read More »

Smart Storage for Stuffed Friends

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If you’ve got kids, chances are you’ve got a menagerie of stuffed animals too. Most children have an almost magnetic attraction to stuffed animals. There’s just something about those cute, fuzzy faces that kids (and gift-giving relatives) can’t resist. And while a select few might make for snuggly bedfellows and cute room accents, they can easily get out of hand. ... Read More »

Twenty and Ten: the best new kids’ products from 2010

Happy New Year! Inspired by other year-end roundups, I decided to do one of my own. Here are my picks for the twenty best new baby gear items and the ten best new toys from 2010. Enjoy! Baby Gear Grass by Boon – a drying rack that’s beautiful, whimsical and utterly functional. Mamaroo by 4Moms – a soup-to-nuts overhaul of ... Read More »

Best Toys for Kids 2010

This Saturday, Nov. 13, is ASTRA’s (American Specialty Toy Retailing Association) first ever Neighborhood Toy Store Day. As a local toy store, we’re so excited to be a part of this celebration. With the economic ups and downs of the last decade, neighborhood toy stores have become something of an endangered species. But many of the ones that remain are ... Read More »

Thinking Putty

Hi, Theo here. I’m the Toy Guru at our Brookline store. This is my first blog post, and I’m so excited to share some of my favorite toys and games with you. I remember going to the toy store when I was little, determined not to leave empty handed. With only a little allowance change jingling in my pocket, the ... Read More »

Toy Fair Top 10

This year was my seventh time at Toy Fair, and finally I’m starting to feel like it’s a manageable task. My strategy this year was to start upstairs and go aisle by aisle. I was thorough and slow, but I finished it in two and a half days. The lower level is smaller and went much faster. I was able ... Read More »

Holiday Giveaways # 2 – Uglydolls

There’s a lot to love about Ugly Dolls, but my favorite thing is their backstory. Two designers in a long distance relationship were trying to keep the flame alive. David Horvath sent Sun-Min Kim letters accented with drawings of a funny little character called “Wage.” As a surprise, Sun-Min transformed Wage into a charismatic, soft fleece toy and sent him ... Read More »