After the ABC Kids Expo: Baby Jogger wows us once again with the Vue

Eli showing off the new Vue

Some folks start out from day one knowing what they want to do for a living; others simply have it happen to us. For instance, the baby gear industry just sort of happened to me, and I remember the moment that it began.

I was doing editorial and administrative work for the National Parenting Publications Awards (NAPPA), and was already quite well-versed in the toy biz, but we had just added baby gear as a major awards category that year. I didn’t know a thing about strollers, diapers, car seats, or bottles, but I had spent the last few months poring through hundreds of mostly handwritten reviews from a few dozen parents who we had recruited to test products, so I felt like I had a pretty good handle, at this point, on what we were doing.

“But,” I asked my manager, who had selected the original Baby Jogger City Mini for a Gold Award, “Just what is so special about this stroller? I mean, the orange is cute, but what’s the big deal?”

As you may know, the big deal with the City Mini is the same as the big deal with all City Mini models since, including the GT in this video: to fold the City Mini Stroller, you pull up a handle in the seat and it simply claps in half.

After a good five minutes of unfolding and refolding the City Mini and repeatedly saying “Oh my god! That’s so cool!”, I was hooked on the thrill of discovering new and unexpected products that make life easier for parents. And that’s a really long way to explain my reaction to the new Baby Jogger Vue Stroller.

The Vue Stroller is the first umbrella stroller with a reversible seat. It takes literally two seconds to reverse: you don’t need to remove the seat fabric, or the hood, or the harness. Just recline the seat in the opposite direction and adjust the hood to the angle you want, and the seat is reversed! I think I may have clapped and giggled a little when it was first demonstrated for me.

The Cliffs Notes description of the Baby Jogger Vue Stroller:

• The first umbrella stroller in the US with a reversible seat!
• Weighs a petite 17 pounds
• Generously-sized extendable canopy for plenty of sun coverage
• Based on the Njoy Bubble Stroller, made in Spain
• Quick, compact umbrella fold
• Full-flat recline in forward or rear-facing positions
• Adjustable leg rest
• Optional bassinet, rain cover, and infant car seat adapters for Cybex, Maxi-Cosi, and Nuna
• Five-point safety harness
• Swiveling front wheels

Seeing is believing, of course, so your best view of the Vue will happen in our stores, where our awesome customer service team will be happy to give you a thorough demo and tryout of any stroller. We’ll also have the Baby Jogger Vue Stroller at mbeans.com; we expect it to arrive in spring 2014. If you want updates on availability, sign up for our mailing list here!

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