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Author Archives: Sheri

Listen to this!

Today we are launching our new radio ad campaign on WBZ 1030AM. Listen for our commercials, or you can hear them right here (note that the two 60-second commercials are basically identical except for the last 15 seconds). 60 Seconds with Mountain Buggy 15 Second Commercial – Audrey 60 Seconds with Stokke We had a lot of fun making these ... Read More »

Your turn…

July has officially started. And since my due date is in July, logic dictates that my baby will be coming soon. For some reason, I’m having a hard time wrapping my head around this. And I’m having an even harder time getting organized with all the things I know I’m going to need. Of course, this is incredibly ironic, since ... Read More »

Effortless PhD?

It was impossible to walk by the booth for the PhD Pocket Disc at ASTRA without stopping. First of all, the colorful display was arresting. And there were discs flying all over the place. So we stopped and we played a quick game of catch. We were sold immediately. The PhD is a crocheted disc that flies surprisingly well. The ... Read More »

Mini Micro G-Bike

This little, bitty training bike is perfect for helping kids get the hang of balancing on two wheels. It seems like stability bikes are all the rage right now, especially with so many experts advocating that the key to teaching kids to ride a bike is to lose the pedals – not to add training wheels. There are a lot ... Read More »

Days in Toyland

I just came back from the ASTRA (American Specialty Toy Retailers Association) conference, which took place at the new MGM Foxwoods resort in Connecticut. It was a really nice experience. I’d never gone to this show before, but since it was so close to home this year, we made the trip. I really enjoyed it. We found some great new ... Read More »

Bin-Go is its name-o

Just in from Skip Hop is the brand new Bin-Go, yet another utterly genius product from the gifted design team who pioneered the original diaper-bag-that-hangs-on-your-stroller. A few weeks ago, I was in New York for a couple of days, and my husband and I stopped by the Skip Hop studio for a sneak preview of all that is new and ... Read More »

Hot wheels?

My husband has cheerfully driven a minivan for years, while I have gratefully managed to stay in a small crossover SUV that seats 5 passengers. But now, faced with the prospect of trying to fit three car seats across my back seat, I’m realizing that our expanding family may require me to reevaluate my wheels. So I took to the ... Read More »

Going on a Bear Hunt

On a recent family trip, I was looking for some new travel games to test out with my kids, who are finally old enough to enjoy playing games together (sometimes). I discovered a new line of games from Melissa & Doug, the venerable toy company known for their colorful and interactive wooden toys and puzzles, as well as a stable ... Read More »

Building a Better Mousetrap

Some days have unexpected themes. My daughter received the game, “Mouse Trap” for her birthday this year. Remembering the sheer volume of pieces from playing this game as a kid, I’d been a little hesitant to get it open. Finally today, we had some quiet time together, and we decided to give it a whirl. I’ll admit, it’s not my ... Read More »

Wake up, sleepyhead!

Our kindergartener is not a natural-born early riser. But school starts at 8am, and in order to get there on time, she needs to be out the door at 7:40 latest. All year, it has been a battle to get her up at 7. We sing, we dance, we cajole, we complain, but she’s too groggy to care. When I ... Read More »