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  • General Archives - Page 5 of 25 - Spilling the Beans - Magic Beans

Category Archives: General

Give and let give

Two things happened this past week that reminded me why this is called the season of giving. First, on Friday we asked our customers to help us collect as many toys as possible for a Boston-area event called Christmas in the City. The response was overwhelming, and according to an email we received, our truck load of toys was able ... Read More »

Happy 4th Blogiversary

Hard to believe it’s been four years since I started blogging, but the dates don’t lie (and neither do my archives). We’ve been doing the blog thing so long, we’re practically dinosaurs. I don’t always post as often as I’d like, but Spilling the Beans is one of the best parts of my job. It’s a guilty pleasure of sorts ... Read More »

Will you get one?

In three days, we’re closing the mailing list for our annual catalog. This project is literally a labor of love; we handpick the products with input from everyone in the company, while our in-house, multitalented design team works overtime to collect information and photos and create a layout that rivals any other toy catalog we’ve seen. We’re a little biased. ... Read More »

One.

I remember when I buckled you into your car seat for the first time, heading home from the hospital. I thought, slow down, remember this. By the third time around, I knew already. It goes way too fast. Last summer, I sat with you asleep against my chest, feeling the high and trying to memorize all of it. The weight ... Read More »

31 and out.

Once upon a time, there was a girl… fine, a woman, who dreamed of owning a toy store (with some baby gear, too). She joined forces with her husband, her brother-in-law and many other talented people. She thought it would be easy, and it wasn’t. She thought it would be fun, and it was. It still is. We’re astonished and ... Read More »

The second plague

People always assume that owning a toy/baby store is all fun and games. Isn’t it? This summer, we started selling live frogs through a company called Wild Creations. The African Dwarf Frog species is, by all accounts, hardy and well-suited to small ecosystem living conditions. They were an instant phenomenon. Kids were totally entranced by the playful antics of the ... Read More »

The dark side of influence

Fresh off the heels of BlogHer, I am home feeling very inspired and slightly unsettled. The “mommyblogger” movement has been gaining momentum for some time now and big corporate America has bowed to their power on more than one occasion. The latest BlogHer survey showed that 85% of respondants made a purchase decision based on something they read on a ... Read More »

Remembering the first 5 years

It’s crazy to think that tomorrow, 5 years will have passed since the humid Wednesday night in July when, after months of preparation, we quietly opened the doors to our new store on Harvard Street in Brookline. I still remember the anxiety – like we were throwing a party, but wasn’t sure if anyone would come. We turned up the ... Read More »

New babies = quiet blog

January is always a hectic month for us – 2009 toy catalogs come pouring into the office, we do inventory, strategy meetings, annual performance reviews and get the kids back into the swing of things at school. So when my husband’s sister had a baby girl on January 15, the last-minute escape to Chicago just compounded the chaotic fun. It ... Read More »

Phil & Teds Dash is back

After a very rocky start, the Dash stroller is back in stores (including ours). Preliminary reports are very good, and in spite of it all, the Dash remains my favorite of the four Phil & Teds models. There have been no substantial changes to the Dash aside from resolving the key issues that caused the recall. So, you can read ... Read More »