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Santa, baby: 10 tips for a “nice” Santa experience

Even though I am Jewish, and Santa never came to my home as a child, I still have quite a bit of reverence for jolly old St. Nick. Which is why I really look forward to his annual trip to Magic Beans (a tradition that goes back to 2006). When we first set out to recruit Santa, we were adamant ... Read More »

Meet Maisy and support a great cause

Magic Beans is very proud to be partnering with the Make-A-Wish Foundation of Massachusetts and Rhode Island and Candlewick Press for a wonderful event this coming Monday, December 5 from 1-3pm. Bring your children over to the food court at The Shops at Prudential to meet Maisy and enjoy hearing some of Maisy’s favorite adventures read aloud in a cozy ... Read More »

Magic Beans on the Today Show

Well, we’re all still catching our breath around here from the excitement of this morning. Our friend Jamie Grayson, AKA The Baby Guy, made his debut on the Today Show with Ann Curry, talking about Cyber Monday deals and highlighting Magic Beans. I could try to play it cool, but what’s the point? It was completely awesome. Our website even ... Read More »

Operation Santa – Massachusetts

  Want to have some family football fun, and raise some money for a good cause, too? On Saturday, December 10, the Ahern Family Charitable Foundation will be hosting its eighth annual Army-Navy football luncheon to support Operation Santa of Massachusetts. The Ahern Family Charitable Foundation raises money for organizations that provide services for veterans, current U.S. military troops, and ... Read More »

Magic Beans Thanksgiving Recipes

We know that the holidays, especially Thanksgiving, are built around food traditions. We asked our staff to submit their favorite family recipes, beyond turkey and stuffing. We hope you enjoy and we would love for you to share one of your favorites in the comments. Happy cooking! Tewksbury Tweets Ingredients: 2 cups sugar 4 tablespoons cocoa 1 stick butter 1/2 cup milk ... Read More »

The biggest meal of all

If your family is anything like mine, getting the kids to sit down for a multi-course meal on any day of the week is a Herculean task. But on Thanksgiving, the kids are in the spotlight and the out-of-town relatives are hoping to get lots of face time with their long-lost cutie-pies. As proud parents, we hope our kids will ... Read More »

Magna-Tiles will be hard to find this year

Every year, Magna-Tiles top our list of holiday best-sellers, and for good reason: they’re terrific fun for everyone, and are one of the rare toys that can captivate a preschooler or a teenager. But this year, they will be in very short supply — and for a very sad reason. Magna-Tiles are manufactured in Thailand, which has suffered catastrophic flooding ... Read More »

Retail reality check

Last month, two independent stores I admired very much announced they are closing their doors. These were talented, passionate retailers with an abundance of experience and good karma. This was a hard reality check for me. Retail is a tough business (especially this year), but we’re pretty fierce optimists around here. To realize that even a great store (or two) ... Read More »

Coolidge Corner Theatre Kids’ Show: November 13

Gustafer Yellowgold’s Infinity Sock Sunday, November 13 @10:30am Recommended for ages 3 and up Gustafer Yellowgold’s Infinity Sock is a multi-media performance of live music, animated illustrations and storytelling. Since his creation by Morgan Taylor in 2005, Gustafer Yellowgold has become an international phenomenon, acclaimed by The New York Times, which described Gustafer as “A cross between Yellow Submarine and Dr. Seuss.” Entertainment Weekly praised ... Read More »