Top 10 Lists

Bring the song of the sea home to you and your baby with the Playful Little Douglas Mermaid plush snuggler! Their darling mermaid character is ultra soft and created with the finest fabrics available. Her cuddly blanket body features a fish scale scallop pattern and gentle pastel colors of green and pink with a silky scalloped border around the snuggler’s edge.

Inspire loads of giggles and hours of sensory exploration with the adorable, playful, and wonderfully durable Fat Brain Toys Dimpl sensory toy.

Textures, colors, shapes, and words! On one side, each silicone button is embossed with a different shape and labeled with its matching word in English and in Braille. Flip the whole thing over and this time, the buttons are smooth and the words match the colors!

Sometimes all you need to keep little chompers busy is a crinkle toy with a cute expression! Look no further than this aquatic-themed fish teether made of plastic and polyester.

Children will adore this penguin's soothing tinkling sounds.

Plumes and brushes and fluffies and fuzzies - the Jellycat Fluffy Tails Book has so many tails! A wonderful title to read with babies, with lots and lots of feely fun.

Soft, colorful, friendly, and brimming with fun sounds and textures to explore, the Lamaze Darcy Darlingmane is truly an ideal sensory experience and friend for your little one.

Jet, the bee themed travel toy from Manhattan Toy features a crinkle paper wing, knotted string antennae and soft ribbon loop legs.

Magical forces attract and repel for unexpected stacking play with the Tegu Magnetic Floating Stacker. Stack pieces on their posts or flip them over to watch them defy gravity with the power of magnets! Or take it all apart for construction play — the possibilities are endless with your imagination.

Yoee Baby makes it easy to play with even the tiniest of newborns while simulating development and sparking connections. It’s basically the only toy that’s designed specifically for newborns!